Privacy Policy
Thank you for choosing MapleSerp.io (“MapleSerp”, “we”, “our” or “us”). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit or use our website, https://mapleserp.io, and any related services, including our Search-Engine-Results-Page (“SERP”) API (collectively, the “Services”). By accessing or using the Services, you acknowledge that you have read and understood this Policy.
Who we are
MapleSerp, LLC is a technology company registered in the United Kingdom. Our registered office is 69 Long Acre, London WC2E 9JS, United Kingdom. You can contact us at hello@mapleserp.io.
Scope of this policy
This Policy applies to all visitors, customers and end-users of the Services worldwide. It is intended to satisfy the requirements of the UK GDPR, the EU GDPR, the UK Data Protection Act 2018, the California Consumer Privacy Act (“CCPA”) and other applicable privacy laws. Where those laws differ, we apply the higher standard.
Information we collect
When you create an account, call our API, browse our site, or communicate with us, we collect information that falls into four broad categories. First, we gather account details such as your email address, hashed password, subscription tier and basic billing information; payments are processed securely by our payment provider, and we do not store full card numbers. Second, our servers log technical data generated by your API requestsyour API key, query parameters, timestamps, response codes, IP addresses and user-agent stringsso that we can deliver results, enforce fair-use limits and detect abuse. Third, we capture standard website analytics through cookies and similar technologies, recording things like device type, referring URL, pages viewed and time spent; this helps us understand how people use the site and tailor content. Finally, we retain the contents of any emails, support tickets or feedback you send, enabling us to answer questions, troubleshoot issues and improve our Services. We do not intentionally collect sensitive personal data or information about children under thirteen.
How we use your information
We use the information described above to operate, maintain and improve the Services; to create, authenticate and administer your account; to process payments and combat fraud; to respond to enquiries; to monitor, analyse and harden the performance and security of our infrastructure; to develop new features; and, where you have given consent or where the law otherwise allows, to send you product updates and marketing messages. Our legal bases under the GDPR are contractual necessity, legitimate interests, consent and compliance with legal obligations.
Sharing and disclosure
We do not sell your personal data. We share it only with trusted third parties that help us run MapleSerp, such as hosting providers, payment processors, analytics platforms and customer-support tools, each of which is bound by strict confidentiality and security obligations. We may also disclose information if required by law or court order, to protect our rights or the safety of users, or as part of a business transaction such as a merger or acquisition. Whenever possible, we will notify you before we disclose data in response to legal demands.
Cookies and similar technologies
Our site uses first-party and third-party cookies, web beacons and local storage to remember preferences, measure traffic patterns, detect irregular behaviour and personalise content. Most browsers accept cookies by default, but you can usually modify your settings to decline some or all cookies. Please note that disabling cookies may affect site functionality.
Data retention
We keep personal information only as long as necessary for the purposes described in this Policy, after which we delete or anonymise it. API logs are typically retained for up to twelve months unless we need them longer to investigate abuse or fulfil legal obligations. Communications you send us may be stored for up to three years for reference and quality assurance.
Security
We employ industry-standard administrative, technical and organisational measuresincluding encryption in transit, strict access controls, network firewalls and routine security auditsto protect your data against unauthorised access, alteration, disclosure or destruction. No system is completely secure, but we continuously strive to keep risk to a minimum.
International transfers
Because we are headquartered in the UK and use global service providers, your data may be transferred to and processed in countries outside your own. Where those countries have not been deemed to offer adequate protection by the European Commission or UK authorities, we rely on approved mechanisms such as Standard Contractual Clauses to safeguard transfers.
Your rights
Depending on where you live, you may have the right to access, correct, delete or port your personal data; to object to or restrict certain processing; and to withdraw consent at any time. California residents may have additional rights under the CCPA. To exercise any of these rights, please email privacy@mapleserp.io from the address associated with your account. We will respond within the timeframe required by applicable law.
Change to this policy
We may update this Privacy Policy from time to time. If changes are material, we will post a prominent notice on our website and, where required, notify you by email. The “Last updated” date at the top of the page indicates when the latest changes took effect. Your continued use of the Services after an update signifies acceptance of the revised Policy.
Contact us
If you have questions, concerns or complaints regarding this Policy or our privacy practices, please email privacy@mapleserp.io or write to MapleSerp, LLC, 69 Long Acre, London WC2E 9JS, United Kingdom. If we cannot resolve your complaint, you may have the right to lodge it with your local supervisory authority.